Having the access to the capital resources you need to start or grow your business is critical for business success. One of the funding strategies I recommend for every business is to establish your business credit platform so that you have ongoing access to business lines of credit. Your business is a separate entity and can (as well as should be) totally disassociated from your own personal credit. That means it’s not necessary to use your social security number to access business financing but people often do so, not understanding the alternative.
So, regardless of your personal credit situation, there is a specific process you can follow that will walk you into potentially hundreds of thousands of dollars in lines of credit that you may use to grow your business. I you want to start the process right now to access up to $100K, go to http://businesscreditspot.com and you’ll start seeing results within days.
Here are facts you should know and ways to get started in establishing your own business credit:
1. Regardless of what you’ve heard, “business credit” has not gone away for businesses. While the guidelines for individual financing may seem to be more stringent, there are still plenty of financial resources for businesses if you know where to look. The stimulus money authorized by Obama’s administration is still available using this process.
2. Best time to start is now. The more time you have to “germinate” the process, the more success you will have so start it as soon as you incorporate or when you don’t even need the money. It will always be there for you.
3. The process is easy to follow IF you know the process. Years ago I attempted to do this process on my own and unbeknownst to me, made several simple reporting errors that caused me to get denied a couple of times. Either spend a bit of time educating yourself on the entire process OR simply work with someone who knows the exact next steps.
4. Your business credit is built on a Paydex score, not a FICO score. In business credit we use a Tax ID number to apply for a DUNS number which starts the reporting process, NOT your Social Security number. It’s a totally different reporting system but if you haven’t started the process, there won’t be anything for the lending institutions to look at. A perfect Paydex score is 100.
5. Start with trade lines who report your DUNS number. Best way to ensure success is to start with a few small trade lines of credit that you know report your credit status thus naturally building your Paydex score. This takes just a few days to complete. At BusinessCreditSpot.com, we share no less than 10 resources for you to quickly establish credit trade lines.
6. Establish several unsecured lines of credit starting at $5000-$10,000. From trade lines you’ll quickly move into credit lines and now the money is flowing. It will be much easier to quickly step into larger lines of credit from there.
7. This is not “expensive” money. Business lines of credit generally have very low interest rates, generous terms and do not require you giving away equity in your company. Also, they are unsecured and uncollateralized for the most part which means you’re not required to put any of your tangible assets into the mix.
8. Having a solid business credit platform will help you attract more lucrative resources. Being able to show a positive credit status may help you attract SBA funding, private investors, larger contracts and strategic alliance partners.
Showing posts with label maria simone. Show all posts
Showing posts with label maria simone. Show all posts
Friday, September 24, 2010
Tuesday, September 7, 2010
Manifesting Made Easy In Your Business
For many, many years I had programmed that getting ahead was associated with hard work. Every success I had early on in my career---and I’ve had many--- were often as a result of long hours and personal sacrifice. Fast forward to 12 years ago when I started becoming more conscious to Universal Wisdom and the notion that we literally create our own reality. The more responsible and accepting you become with that knowledge, rather then blaming or relying on outside influences, the easier life becomes. Most of the world was introduced to Law of Attraction through The Secret movie but it goes so far beyond that.
My claim to fame is in applying Universal Wisdom with real-world business strategy for accelerated results. I’ve created my own formula for success over the years and is ingrained in the work I do with clients. My goal with people is to align thoughts, circumstances, and inspired actions in such a way that you literally feel like you’re floating on a moving sidewalk towards your desired results rather then climbing up a steep hill. Can you FEEL the distinctions in this analogy? That’s what the shift feels like in business. Does my formula involve physical work? Absolutely but the experience overall is more joyful, inspired and abundant on many levels. The choice is yours of course. Here are some of pearls that stand out from my manifestation formula:
1.Get clarity on what you want first. Very simple concept but many people have trouble actually articulating what they want because they’re so accustomed to living by default. Suspend “the how will it happen”, or what it’s going to cost, or how long you think it would take. Define, in a perfect world, what you’d like to create in your business
2.Never use money as an end result. Money is a resource, it’s an energy in your business. So focus on something that evokes more emotion. Get into the feeling of what success would be like. Could be what you would accomplish with the money, who will be served, and so forth.
3. Commit to having what you want. Make a no matter what decision to having the success you desire and expect it to happen. Decide up front what’s negotiable and what’s not and then commit.
4. Schedule time for meditation and processing. The key is to allow solutions, people and resources to show up in your life without you having to work too hard at finding them. In order to do that, you’ll want to slow down or better yet--STOP--each day to express gratitude for what you have and set your intention on what’s to come. Situations will progress more smoothly for you as a result of this.
5.Be more compassionate with yourself. Self-judgment will always slow down this process. Infuse more positive, kinder language into your vocabulary. Using language like failure, bad, or stupid to describe something you’ve done only reinforces the negative. Learn to be as tolerant with yourself as you would with a 3 year old.
6.Seek out a model of what success looks like for you. Some people create vision boards but I recommend finding a business, a person or a situation that most closely represents what you’d like to achieve and learn as much as you can about that business or person.
7.Take inspired action. Don’t try to do everything at once. Organize your "chaos" and learn to work on just a few priority items at a time and you’ll notice you’re actually having bigger results. Continuous multi-tasking does not necessarily produce positive outcomes!
8. Never go at it alone. Constantly reflect on “what talent would best serve me now” and expect the most perfect people to show up. Allow others into your world to help you pick up the slack or lend their expertise. Ask, receive, ask, receive. Practice it, become accustomed to it and watch your results skyrocket.
My claim to fame is in applying Universal Wisdom with real-world business strategy for accelerated results. I’ve created my own formula for success over the years and is ingrained in the work I do with clients. My goal with people is to align thoughts, circumstances, and inspired actions in such a way that you literally feel like you’re floating on a moving sidewalk towards your desired results rather then climbing up a steep hill. Can you FEEL the distinctions in this analogy? That’s what the shift feels like in business. Does my formula involve physical work? Absolutely but the experience overall is more joyful, inspired and abundant on many levels. The choice is yours of course. Here are some of pearls that stand out from my manifestation formula:
1.Get clarity on what you want first. Very simple concept but many people have trouble actually articulating what they want because they’re so accustomed to living by default. Suspend “the how will it happen”, or what it’s going to cost, or how long you think it would take. Define, in a perfect world, what you’d like to create in your business
2.Never use money as an end result. Money is a resource, it’s an energy in your business. So focus on something that evokes more emotion. Get into the feeling of what success would be like. Could be what you would accomplish with the money, who will be served, and so forth.
3. Commit to having what you want. Make a no matter what decision to having the success you desire and expect it to happen. Decide up front what’s negotiable and what’s not and then commit.
4. Schedule time for meditation and processing. The key is to allow solutions, people and resources to show up in your life without you having to work too hard at finding them. In order to do that, you’ll want to slow down or better yet--STOP--each day to express gratitude for what you have and set your intention on what’s to come. Situations will progress more smoothly for you as a result of this.
5.Be more compassionate with yourself. Self-judgment will always slow down this process. Infuse more positive, kinder language into your vocabulary. Using language like failure, bad, or stupid to describe something you’ve done only reinforces the negative. Learn to be as tolerant with yourself as you would with a 3 year old.
6.Seek out a model of what success looks like for you. Some people create vision boards but I recommend finding a business, a person or a situation that most closely represents what you’d like to achieve and learn as much as you can about that business or person.
7.Take inspired action. Don’t try to do everything at once. Organize your "chaos" and learn to work on just a few priority items at a time and you’ll notice you’re actually having bigger results. Continuous multi-tasking does not necessarily produce positive outcomes!
8. Never go at it alone. Constantly reflect on “what talent would best serve me now” and expect the most perfect people to show up. Allow others into your world to help you pick up the slack or lend their expertise. Ask, receive, ask, receive. Practice it, become accustomed to it and watch your results skyrocket.
Wednesday, July 28, 2010
Get out of your way!
If you want to achieve extraordinary results, dare to make choices based on what it is you TRULY want, not what you think you can have. You’re limiting yourself by charging what you think people can pay, not what you’re worth, or compromising on what you want from a relationship based on what you think the other person can give you. It’s not about THEM---it’s all about YOU. Decide what it is you want to create in your life ---without even full knowing the HOW---and then learn to step aside and let it happen. Do you deserve it? Absolutely YES! Will people be there to support you? Absolutely YES! Will the “how” to do something be revealed? Absolutely YES!
Saturday, July 10, 2010
Strategies For Becoming a Customer Magnet
You’ve gone to great lengths to produce your products and services so how come they’re not flying out the door? The saying “if you build it they will come” may apply to dreamy baseball fields but you may want to take a different approach when it comes to being a customer magnet otherwise you’ll spend way too much time selling your product. Yes, it’s possible to become a “Master Manifestor” when it comes to customers AND it also helps to position yourself with proper marketing strategies in place. You’re have a more enjoyable experience if the focus is not just to sell products but to engage your prospects. Here are some action steps you can take that will help attract your most perfect customers.
1. Know who your customers are. You want to be crystal clear when it comes to the knowing the demographic and psychographic profile or your ideal customer otherwise it will always fell like hit or miss with your sales and marketing efforts. You not only want to know their age, sex and ethnic makeup but it helps to know their goals, aspirations and what their lives are like in general. If you sense your market is too broad, then focus on a smaller segment for awhile. The more you know about them and can authentically relate, the more they’ll flock to you because –guess what – you “get them”.
2.Go where your customers go. Get as close to your ideal customer as possible by being online if they’re online, attending the same events or participating in the same community activities they do. In a NON-STALKING WAY of course, become interested in whatever is near and dear to their heart so you can relate to them on many different levels. This strategy can be applied individually OR it can be scaled to reach the masses.
3. Create a memorable experience for your customers. Several years ago I had the opportunity to be mentored by Nick Graham whom most know as “Joe Boxer”. Nick built the wildly successful Joe Boxer brand before selling it to KMart for many millions of dollars back in 1997. His company became a household name not because of a lot of paid advertising (he would proudly tell me) but because of memorable marketing strategies that were remembered. His mantra was “your brand is the amusement park and your product is the souvenir.” What can you do that will create a memorable experience for your prospects and customers? More importantly, how do you make them feel?
4. Engage your customers in ways that will inspire them to come back to you. What is the “glue” that will keep your customers inspired and stay connected to you. A membership, a rewards program, interacting in a community, loyalty, gifts, bonuses, etc.
1. Know who your customers are. You want to be crystal clear when it comes to the knowing the demographic and psychographic profile or your ideal customer otherwise it will always fell like hit or miss with your sales and marketing efforts. You not only want to know their age, sex and ethnic makeup but it helps to know their goals, aspirations and what their lives are like in general. If you sense your market is too broad, then focus on a smaller segment for awhile. The more you know about them and can authentically relate, the more they’ll flock to you because –guess what – you “get them”.
2.Go where your customers go. Get as close to your ideal customer as possible by being online if they’re online, attending the same events or participating in the same community activities they do. In a NON-STALKING WAY of course, become interested in whatever is near and dear to their heart so you can relate to them on many different levels. This strategy can be applied individually OR it can be scaled to reach the masses.
3. Create a memorable experience for your customers. Several years ago I had the opportunity to be mentored by Nick Graham whom most know as “Joe Boxer”. Nick built the wildly successful Joe Boxer brand before selling it to KMart for many millions of dollars back in 1997. His company became a household name not because of a lot of paid advertising (he would proudly tell me) but because of memorable marketing strategies that were remembered. His mantra was “your brand is the amusement park and your product is the souvenir.” What can you do that will create a memorable experience for your prospects and customers? More importantly, how do you make them feel?
4. Engage your customers in ways that will inspire them to come back to you. What is the “glue” that will keep your customers inspired and stay connected to you. A membership, a rewards program, interacting in a community, loyalty, gifts, bonuses, etc.
Wednesday, June 30, 2010
Conducting Simple Market Research Saves Time And Money
Stepping into product creation and production is the goal of many entrepreneurs. When you have an idea, the next natural impulse is to turn the idea into form but there are several other stages of the process you may want to go through first before you invest too much time and resources into actually producing the product. Without some testing and market research, you may find yourself continually going back to the drawing board to make a product that will actually sell. You may not have the resources available to conduct more thorough research but here are a few testing strategies you can use to get market validation for your product or service whether you’ve invented a widget or you’re a consultant with a process to offer. When you’ve gotten a YES in these areas, then you’ll know it’s time to proceed to the next step.
1. Talk to your customers AND end users. These two groups are not the same and usually represent the retail buyer and their customer or your distributor and the person who buys from them. For instance, you may interview Home Depot customers who would buy your product if it was available but if the store’s buyer doesn’t get it, he won’t place an order from you. This also applies to online marketing when you’re working with affiliates. You want buy-in from BOTH groups.
2. Know where your product will sell first. Your product may look different on a store shelf, selling online, selling in Costco or bundled with another product. Discover which distribution channel will be most lucrative for you first and then make a product that will suit that channel. I knew someone that invested his first round of capital developing a product for Lowe’s Home Improvement only to find that the packaging was totally inappropriate and the buyers weren’t interested in carrying the product but he hadn’t taken the time to discuss it with them. It would have been better suited as a direct response product and sold via infomercial to start.
3. Test your price points. Karen Neuberger makes a famous line of loungewear for women. Her primary market is high-end Nordstrom’s but her outfits also sell in lower-end Marshalls stores. Even though the products may look very similar, there are very distinct quality differences between the two. The quality of the product made is a reflection of the price point that is most suitable for that particular market.
4. Pre-sell whenever possible. There is nothing that provides validation as much as early traction—knowing there are people willing to pay for your product. You can pre-sell by selling small orders or pre-sell the idea and then make the product later.
5. Be sure you can fulfill orders in a reasonable time and with minimum cost . You may have a great idea but the costs related to getting the product to the customer are greater then any demand would be so it may not make sense to even produce or promise the product. This is also true of a service when your time is involved. Regardless, make sure you know you can deliver on your promise before you commit to producing your product. For instance, think of the logistics and resources involved for FedEx or Super Shuttle Transportation to deliver on their brand promises of rapid transportation. A dentist who promises rapid response for walk-ins and then is faced with 500 new patients walking through the door will need to rethink his/her fulfillment and distribution model.
To schedule your complimentary “Passion To Prosperity Strategy Session”, contact Maria Simone by sending an email to admin@passion2prosperity.com. You may reprint this article in its entirety with author's contact and bio information.
1. Talk to your customers AND end users. These two groups are not the same and usually represent the retail buyer and their customer or your distributor and the person who buys from them. For instance, you may interview Home Depot customers who would buy your product if it was available but if the store’s buyer doesn’t get it, he won’t place an order from you. This also applies to online marketing when you’re working with affiliates. You want buy-in from BOTH groups.
2. Know where your product will sell first. Your product may look different on a store shelf, selling online, selling in Costco or bundled with another product. Discover which distribution channel will be most lucrative for you first and then make a product that will suit that channel. I knew someone that invested his first round of capital developing a product for Lowe’s Home Improvement only to find that the packaging was totally inappropriate and the buyers weren’t interested in carrying the product but he hadn’t taken the time to discuss it with them. It would have been better suited as a direct response product and sold via infomercial to start.
3. Test your price points. Karen Neuberger makes a famous line of loungewear for women. Her primary market is high-end Nordstrom’s but her outfits also sell in lower-end Marshalls stores. Even though the products may look very similar, there are very distinct quality differences between the two. The quality of the product made is a reflection of the price point that is most suitable for that particular market.
4. Pre-sell whenever possible. There is nothing that provides validation as much as early traction—knowing there are people willing to pay for your product. You can pre-sell by selling small orders or pre-sell the idea and then make the product later.
5. Be sure you can fulfill orders in a reasonable time and with minimum cost . You may have a great idea but the costs related to getting the product to the customer are greater then any demand would be so it may not make sense to even produce or promise the product. This is also true of a service when your time is involved. Regardless, make sure you know you can deliver on your promise before you commit to producing your product. For instance, think of the logistics and resources involved for FedEx or Super Shuttle Transportation to deliver on their brand promises of rapid transportation. A dentist who promises rapid response for walk-ins and then is faced with 500 new patients walking through the door will need to rethink his/her fulfillment and distribution model.
To schedule your complimentary “Passion To Prosperity Strategy Session”, contact Maria Simone by sending an email to admin@passion2prosperity.com. You may reprint this article in its entirety with author's contact and bio information.
Monday, February 8, 2010
Strategies For Staying Focused
Many years ago business mentor Mitch Santell said to me “Maria, lots of people are running their businesses like they’re folding deck chairs on the sinking Titanic”. I’ve never forgotten that and quite often as I’m making decisions to do something I stop to ask myself “am I just folding deck chairs”? There’s so much pressure to work harder to stay ahead and to try different things to get new results or create new revenue. Many others are taking on more and more responsibilities as they try to “do it all” in their business hoping that something will payoff. The fact of the matter is, without FOCUS, it’s easy to get caught up in the busy-ness of your business and ultimately feeling that you’re not really progressing. Here are some strategies for maintaining focus and staying on a clear path to success:
1. Work from a master plan. I enjoy life more when I live in the present moment at all times but I’m always working from a master plan. With my plan of action laid out for me, the activities I’m inspired to take in that present moment are continually leading me towards my long term objectives because I took the time to “pre-program” what those objectives are. I know in a moment’s notice whether or not I’m deviating from my long term goals.
2. Focus on fewer priority items. Working from a huge TO-DO list that you create is not as productive as you may think. It keeps you busy but not feeling very accomplished for the most part. I suggest establishing 1-2 very clear objectives for the month that feed into your long term goals. This helps you create simpler daily to-do lists that actually get completed. It’s easier to stay focused on fewer items and you’ll experience more personal satisfaction as you have more completions instead of unfinished lists each day.
3. Segment your workday. This is one of the best productivity lessons I learned more than 10 years ago. My day is broken into 2 hour segments for the most part and the segments include sales/marketing, operations (usually delegating), creative, ME, and follow up (or long term planning). I stay focused yet touch all aspects of my business and the day flies.
4. Do the things you enjoy doing, delegate the rest. If you have trouble focusing on the task at hand, it could very well be you just don’t enjoy doing it or don’t have an expertise for it. Stop faking it and start delegating ASAP. Give yourself permission to take it off your plate so you can focus on the things you’re good at.
5. Create a system for accountability. If you’re missing your deadlines, consider a mandatory donation to your favorite charity or some other activity that will help condition you to stay on track. Also consider having others hold you to your word. Having to report in to someone on your progress is incentive enough to stay focused.
6. Limit distractions. You my not be able to stay focused simply because you’re too distracted chasing bright shiny balls. That’s what I call the “opportunities” that we have trouble passing up yet in the end steer us further from our path. Learn to say NO, at least for a limited time, if you’re really committed to achieving your primary goals. You won’t miss out. There will be another similar opportunity right around the corner that’s just perfect for you.
7. Are you “folding deck chairs”? Ask yourself that each time you start something new. Make sure the activities you are pursuing are in your best interest and really moving you toward achieving your goals. Learn to let go immediately of the busy-ness and move into more productive activities. Staying busy yet not quite productive could be you “hiding out” from success.
8. Take a break. When you’re having trouble focusing, working longer hours won’t make the situation better. Taking time to regularly refresh and rejuvenate as well as natural supplements that help with mental clarity will work wonders. I carve out time each day for gym, nap, pampering and/or meditation and schedule some down time on the weekend--- no matter how much work I have on my plate.
1. Work from a master plan. I enjoy life more when I live in the present moment at all times but I’m always working from a master plan. With my plan of action laid out for me, the activities I’m inspired to take in that present moment are continually leading me towards my long term objectives because I took the time to “pre-program” what those objectives are. I know in a moment’s notice whether or not I’m deviating from my long term goals.
2. Focus on fewer priority items. Working from a huge TO-DO list that you create is not as productive as you may think. It keeps you busy but not feeling very accomplished for the most part. I suggest establishing 1-2 very clear objectives for the month that feed into your long term goals. This helps you create simpler daily to-do lists that actually get completed. It’s easier to stay focused on fewer items and you’ll experience more personal satisfaction as you have more completions instead of unfinished lists each day.
3. Segment your workday. This is one of the best productivity lessons I learned more than 10 years ago. My day is broken into 2 hour segments for the most part and the segments include sales/marketing, operations (usually delegating), creative, ME, and follow up (or long term planning). I stay focused yet touch all aspects of my business and the day flies.
4. Do the things you enjoy doing, delegate the rest. If you have trouble focusing on the task at hand, it could very well be you just don’t enjoy doing it or don’t have an expertise for it. Stop faking it and start delegating ASAP. Give yourself permission to take it off your plate so you can focus on the things you’re good at.
5. Create a system for accountability. If you’re missing your deadlines, consider a mandatory donation to your favorite charity or some other activity that will help condition you to stay on track. Also consider having others hold you to your word. Having to report in to someone on your progress is incentive enough to stay focused.
6. Limit distractions. You my not be able to stay focused simply because you’re too distracted chasing bright shiny balls. That’s what I call the “opportunities” that we have trouble passing up yet in the end steer us further from our path. Learn to say NO, at least for a limited time, if you’re really committed to achieving your primary goals. You won’t miss out. There will be another similar opportunity right around the corner that’s just perfect for you.
7. Are you “folding deck chairs”? Ask yourself that each time you start something new. Make sure the activities you are pursuing are in your best interest and really moving you toward achieving your goals. Learn to let go immediately of the busy-ness and move into more productive activities. Staying busy yet not quite productive could be you “hiding out” from success.
8. Take a break. When you’re having trouble focusing, working longer hours won’t make the situation better. Taking time to regularly refresh and rejuvenate as well as natural supplements that help with mental clarity will work wonders. I carve out time each day for gym, nap, pampering and/or meditation and schedule some down time on the weekend--- no matter how much work I have on my plate.
Tuesday, June 2, 2009
Embracing the overwhelm?!
I know, I know…it sounds off the wall but I hear so many people say they’re feeling “overwhelmed” these days and then tend to stay there. Consider that the energy of overwhelm is really that of EXCITEMENT of what’s to come as you reach a crossroad during your journey! What’s coming up are all the choices you have & the decisions that need to be made. The anticipation mingled with fear may not feel exciting in the moment but you can easily shift it to raise your vibration. I suggest when you feel this way, acknowledge the feelings that are coming up and know they are perfectly fine. Acknowledge the exciting crossroad you have arrived at and know that you’ll always make the right decision. Regardless of what may seem like confusion or chaos in front of you, just take a moment to be still and ask what your heart wants right now. Listen for an answer… it will be clear in the stillness.
Take action only after you feel you’ve received your answer and you feel confident in making choices that totally support you. When I regularly practice this technique, I glide through making business & life decisions at a much higher vibration, and not out of fear.
Take action only after you feel you’ve received your answer and you feel confident in making choices that totally support you. When I regularly practice this technique, I glide through making business & life decisions at a much higher vibration, and not out of fear.
Tuesday, February 10, 2009
10 Ways To Grow Your Business With Twitter
I wasn't a very early adopter of social networking but I did finally join in a few years ago and began building my network. I've always been intentional about it but probably not as avid with it as some people I know. Last year I discovered Twitter and everything changed. If you’re not already doing so, please follow me at http://twitter.com/mariasimone . I found it cumbersome at first but since Michael swore by it, I decided to stick with it and it quickly began paying off once I got the hang of it all. Fast forward to today: I've developed incredible relationships and amazing business opportunities have come to fruition at lightening speed. I find it a much more efficient way to connect to the resources I need which would typically require more of a time investment on some of the other sites.
Twitter is a cross for me between Facebook, micro-blogging, text messaging and a chat room. It's fast and easy to connect and you're limited to putting out only 140 characters of info at a time so it forces you to speak in "soundbites" which is how most of us think anyway. It's easy to get into the flow once you start following people and people are following you. Spend some time learning the basics of how to reply to others, DM (direct message) for private chats, and how to search using http://search.twitter.com/ . Here are a few of the strategies I've used that have helped me create powerful connections, attract new customers, promotional and media opportunities:
1. Develop relationships with your industry influencers
Search for and then follow people who represent your industry, report trends, make trends, have large numbers of followers, demonstrated success, etc. You'll be updated regularly about what's happening in your industry and if you "speak" to them regularly (not sell), others will begin taking notice of you which IS A VERY GOOD THING as this may open doors to (fill in the blank) opportunities for you.
2. Connect with your perfect target market
Who is your perfect customer? Connect with them online and let them get to know you. Give things away, share yourself, and answer their questions. They, and who they know, will regularly follow what you have to say if you're being genuine. Your followers could ultimately become new customers for you.
3. Connect with those who have complimentary products and services
I'm always looking for additional resources to introduce to you, my subscriber--- anything I know would help you grow your business. Others are doing the same so it makes sense to connect to these people with the intent of developing win-win cross promotional opportunities. Twitter is one of the fastest ways I've found to do that.
4. Connect with those who represent the media
You want those who work within the print, TV or radio markets to know about you as well as those who are popular bloggers or freelance writers. The quickest way for that to happen is to connect with them first and let them get to know you by your posts. They'll eventually start talking to you and about you. I've manifested a number of media interviews this way. One of my posts---and my name--- recently appeared live on CNN during a news report.
5. Connect with potential Mentors (and investors if applicable).
There are always going to be resources or expert advice that you'll regularly need to help you get to the next level. Connect with these people right from the beginning so you can immediately defer to when you need the support the most...and fast.
6. Lift-up, validate, congratulate, and regularly acknowledge others.
This goes much further in solidifying your relationships (not to mention the Good Karma involved) than any other activity you could engage in. People naturally want to do business with those who make others shine. Don't use this platform to correct, admonish or try to be "right" about anything.
7. Consistently put out relevant useful information.
Let others see what you're all about by putting out tips, resources, links to current events in your industry, or other relevant info (90%+) more often than a promotion (less than 10%). However, make it very easy for others to find out more about when they're ready. If you really have nothing to say, try forwarding useful info from others.
8.Craft a profile that speaks benefits to the reader and has clear contact info.
You want to instantly establish your credibility in a line or two but don't lean too heavily towards what you've done. Make it more about what you can do for others. Next, where do you really want to direct people after that and why?
9. Check out the tools and resources that others are continually offering.
People are VERY giving on Twitter and tend to offer lots of value for FR*EE. Soak it all up to improve your situation, and save yourself lots of time and money knowing that your learning curve in your business will be reduced once you're properly connected.
10 Establish a regular routine of connecting on Twitter.
Networking should not be an afterthought and should be included as a scheduled component of your business development. People connect with those who are regular visitors, not those who periodically pop in. If you find you're currently having sporadic results, it's probably because you're not regularly connecting.
Once you start implementing these strategies and work to build your list of followers (as well as following others) you'll begin experiencing accelerated results with your business agenda---all while having fun and developing meaningful connections.
Maria Simone is a conscious business "architect" and marketing expert who will show you "NEXT STEPS" for transforming ideas into products, effortlessly attracting investors and sponsors, and manifesting customers with ease. http://www.passion2prosperity.com/
Twitter is a cross for me between Facebook, micro-blogging, text messaging and a chat room. It's fast and easy to connect and you're limited to putting out only 140 characters of info at a time so it forces you to speak in "soundbites" which is how most of us think anyway. It's easy to get into the flow once you start following people and people are following you. Spend some time learning the basics of how to reply to others, DM (direct message) for private chats, and how to search using http://search.twitter.com/ . Here are a few of the strategies I've used that have helped me create powerful connections, attract new customers, promotional and media opportunities:
1. Develop relationships with your industry influencers
Search for and then follow people who represent your industry, report trends, make trends, have large numbers of followers, demonstrated success, etc. You'll be updated regularly about what's happening in your industry and if you "speak" to them regularly (not sell), others will begin taking notice of you which IS A VERY GOOD THING as this may open doors to (fill in the blank) opportunities for you.
2. Connect with your perfect target market
Who is your perfect customer? Connect with them online and let them get to know you. Give things away, share yourself, and answer their questions. They, and who they know, will regularly follow what you have to say if you're being genuine. Your followers could ultimately become new customers for you.
3. Connect with those who have complimentary products and services
I'm always looking for additional resources to introduce to you, my subscriber--- anything I know would help you grow your business. Others are doing the same so it makes sense to connect to these people with the intent of developing win-win cross promotional opportunities. Twitter is one of the fastest ways I've found to do that.
4. Connect with those who represent the media
You want those who work within the print, TV or radio markets to know about you as well as those who are popular bloggers or freelance writers. The quickest way for that to happen is to connect with them first and let them get to know you by your posts. They'll eventually start talking to you and about you. I've manifested a number of media interviews this way. One of my posts---and my name--- recently appeared live on CNN during a news report.
5. Connect with potential Mentors (and investors if applicable).
There are always going to be resources or expert advice that you'll regularly need to help you get to the next level. Connect with these people right from the beginning so you can immediately defer to when you need the support the most...and fast.
6. Lift-up, validate, congratulate, and regularly acknowledge others.
This goes much further in solidifying your relationships (not to mention the Good Karma involved) than any other activity you could engage in. People naturally want to do business with those who make others shine. Don't use this platform to correct, admonish or try to be "right" about anything.
7. Consistently put out relevant useful information.
Let others see what you're all about by putting out tips, resources, links to current events in your industry, or other relevant info (90%+) more often than a promotion (less than 10%). However, make it very easy for others to find out more about when they're ready. If you really have nothing to say, try forwarding useful info from others.
8.Craft a profile that speaks benefits to the reader and has clear contact info.
You want to instantly establish your credibility in a line or two but don't lean too heavily towards what you've done. Make it more about what you can do for others. Next, where do you really want to direct people after that and why?
9. Check out the tools and resources that others are continually offering.
People are VERY giving on Twitter and tend to offer lots of value for FR*EE. Soak it all up to improve your situation, and save yourself lots of time and money knowing that your learning curve in your business will be reduced once you're properly connected.
10 Establish a regular routine of connecting on Twitter.
Networking should not be an afterthought and should be included as a scheduled component of your business development. People connect with those who are regular visitors, not those who periodically pop in. If you find you're currently having sporadic results, it's probably because you're not regularly connecting.
Once you start implementing these strategies and work to build your list of followers (as well as following others) you'll begin experiencing accelerated results with your business agenda---all while having fun and developing meaningful connections.
Maria Simone is a conscious business "architect" and marketing expert who will show you "NEXT STEPS" for transforming ideas into products, effortlessly attracting investors and sponsors, and manifesting customers with ease. http://www.passion2prosperity.com/
Action Manifestor: Just Let Go
Lots of drastic changes being portrayed in the media and now being felt by us all. Business changing, markets changing, values, etc. Not that it's good or bad--- but it does feel like our world is changing so rapidly, it’s difficult to keep up. Routines are upset, rules are changing, not getting the same results from familiar strategies. One woman I know has been so anxious by constant changes at work she confessed to having a need to use the same bathroom stall each and every visit to the ladies room just to maintain some sense of familiarity and routine. If you're not comfortable with change, the fear of loss that is associated with change can creep up unbeknownst to you and cause you to hold on even tighter to your "realities", even if they no longer make sense. Take note: Are you holding on to material possessions that create clutter but not serve a useful purpose for you anymore? Have relationships that no longer support you? Clients who are draining and you no longer have a desire to serve but you continue to do so anyway? Watching your sales dwindle but not making the changes really necessary to turn it all around?
Become keenly aware of these situations and start giving yourself permission to begin letting go. The fear is an illusion and cannot harm you. The moment you let go, you'll allow more abundance will step in to fill the void not to mention the sense of peace and relief you'll experience by letting go of an uncomfortable situation that really isn’t serving you.
For more Action Manifestor tips, subscribe to my ezine at http://mariasimone.com
Become keenly aware of these situations and start giving yourself permission to begin letting go. The fear is an illusion and cannot harm you. The moment you let go, you'll allow more abundance will step in to fill the void not to mention the sense of peace and relief you'll experience by letting go of an uncomfortable situation that really isn’t serving you.
For more Action Manifestor tips, subscribe to my ezine at http://mariasimone.com
Thursday, February 5, 2009
Celebrate The Success Of Others
You work so hard on birthing a project, acquiring the resources you need or landing that big contract. It may be easy to see others succeeding in areas you’d like to be and think enviously “that should be me”. That WILL be you and if you’d like to accelerate the process, simply raise your vibration of gratitude and begin genuinely celebrating their success. Support their efforts, look for ways to collaborate, give them words of encouragement. The accomplishments of others will quickly become yours.
Small Changes That Lead To Big Results
Obama’s campaign platform was about CHANGE ---“yes we can”--- but change can be a scary proposition, even when it’s in our best interest. Some changes are comparatively bigger than others. Changing careers, change in marital status, a new child, and moving to a new city are the big ones. Entrepreneurs seem to be in a continuous state of change in the hopes of achieving our desired results. Today, I thought I’d present some relatively simple changes you can make that could produce significant results. I like to make THOSE types of changes and hope you do too!
1. Include more financially successful and accomplished individuals in your circle of influence.
Watch your own abundance increase the more you adopt this. Socially, you can meet new friends via introduction, through your place of worship, getting involved in your children’s school, volunteering for local charity fundraising projects, attending socially oriented networking events, and getting involved in the community. For your business, attend a variety of functions, industry tradeshows, or networking events that could attract wealthy people. Mix it up until you find the combination that works for you.
2. Eliminate some obligations to increase productivity
If there are activities that you engage in or people you maintain relationship with simply because you feel obligated to do so, it may be time to re-evaluate. Give yourself permission to (gracefully) eliminate simple activities you deem an obligation that lack your desire and may not serve a real purpose for you anymore. Choose one thing at a time and you’ll see a dramatic increase in your own productivity as a result.
3. Take time to process during the day to increase performance
Spend at least 15 minutes each day in quiet meditation to “re-boot” your brain. Get to a quiet place, breathe deeply, and clear your head of busy thoughts. The silence allows you to process the events of the day, get a quick re-charge and receive new inspiration and solutions to issues at hand. This simple task helps me to continue functioning at higher levels during the day and I find solutions I’m looking for present themselves much more quickly.
4. Personal branding as a CEO can connect you quickly to your market
If you’re running a small business, it’s a lot easier to accomplish this and could produce dramatic results with regard to marketing and PR efforts. Associate yourself in unique ways to your company’s message. Be a more visible representative of your company’s brand so customers, investors and the media can develop trust and quickly buy into what you have to offer.
5. Communicate more frequently to your market, team and investors
Begin looking for ways to increase the frequency of your messages to every person who is connected to your business. In-store appearances, simple email and social networking activities could have dramatic results with regard to customer and investor relations. This is not a “when we have time” activity, make it an ongoing part of your daily activities.
Maria Simone is a conscious business “architect” and marketing expert who will show you "NEXT STEPS" for transforming ideas into products, effortlessly attracting investors and sponsors, and manifesting customers with ease. http://www.passion2prosperity.com
1. Include more financially successful and accomplished individuals in your circle of influence.
Watch your own abundance increase the more you adopt this. Socially, you can meet new friends via introduction, through your place of worship, getting involved in your children’s school, volunteering for local charity fundraising projects, attending socially oriented networking events, and getting involved in the community. For your business, attend a variety of functions, industry tradeshows, or networking events that could attract wealthy people. Mix it up until you find the combination that works for you.
2. Eliminate some obligations to increase productivity
If there are activities that you engage in or people you maintain relationship with simply because you feel obligated to do so, it may be time to re-evaluate. Give yourself permission to (gracefully) eliminate simple activities you deem an obligation that lack your desire and may not serve a real purpose for you anymore. Choose one thing at a time and you’ll see a dramatic increase in your own productivity as a result.
3. Take time to process during the day to increase performance
Spend at least 15 minutes each day in quiet meditation to “re-boot” your brain. Get to a quiet place, breathe deeply, and clear your head of busy thoughts. The silence allows you to process the events of the day, get a quick re-charge and receive new inspiration and solutions to issues at hand. This simple task helps me to continue functioning at higher levels during the day and I find solutions I’m looking for present themselves much more quickly.
4. Personal branding as a CEO can connect you quickly to your market
If you’re running a small business, it’s a lot easier to accomplish this and could produce dramatic results with regard to marketing and PR efforts. Associate yourself in unique ways to your company’s message. Be a more visible representative of your company’s brand so customers, investors and the media can develop trust and quickly buy into what you have to offer.
5. Communicate more frequently to your market, team and investors
Begin looking for ways to increase the frequency of your messages to every person who is connected to your business. In-store appearances, simple email and social networking activities could have dramatic results with regard to customer and investor relations. This is not a “when we have time” activity, make it an ongoing part of your daily activities.
Maria Simone is a conscious business “architect” and marketing expert who will show you "NEXT STEPS" for transforming ideas into products, effortlessly attracting investors and sponsors, and manifesting customers with ease. http://www.passion2prosperity.com
Wednesday, January 28, 2009
7 Ways To Get The Media Talking About You
Publicity is not just for celebrity-type individuals or companies that are wildly successful. There are many ways that entrepreneurs can capitalize on media exposure during pre-launch and ramp up mode and even use the press to help attract investors and strategic alliances. Ultimately the exposure will translate into an increase in business. And to think it’s all FR^EE! In our upcoming program for entrepreneurs (http://explosiveresultspublicity.com/ ) one of my publicists and I will walk you through the creation of a campaign that will land you in the spotlight time and time again. Today at least I’ll share 7 ways to get the spotlight shining on you.
1. Announce your team during the formation stage
Tap into the media to share who’s joining you to launch your company. Emphasis is on people here to start the buzz and attract potential investors and partners.
2.Celebritize yourself
Start getting used to telling your story early on and/or position yourself as an authority so people start following you. It will spill over to any business you’re associated with when you’re ready.
3.Publicize Events
Create offline events or associate yourself with a community event to get the buzz going about you. Events get lots of media play across the board.
4.Product launch
Any launch of a product or service in your company should be an event and could get lots of media attention. However, you want to be sure and properly coordinate this so it doesn’t come across as an advertisement in which case the media will tell you to take a hike.
5.Cause Marketing
Associate yourself with local charities making a difference in the community. Help them get what they want which is usually money and resources and they can help you attract lots of media attention.
6. Chronicle the story of your company
As your business is moving along, consider all the human interest angles in your company and share that with the media as often as possible. Could be related to the people you hire, the materials you use, the values you’ve adopted.
7.Look for tie-ins to current events
Pay attention to what people in the media are talking about to see if there is a relevant tie-in to your business to keep YOU in the news. War, economy, layoffs. Take your pick.
Once you understand the fundamentals of publicity, you’ll be able to implement effective campaigns on a regular basis that will keep you in the spotlight and customers at your door. For more information, go to http://explosiveresultspublicity.com/ and register for our next event. The program comes with a guarantee!
1. Announce your team during the formation stage
Tap into the media to share who’s joining you to launch your company. Emphasis is on people here to start the buzz and attract potential investors and partners.
2.Celebritize yourself
Start getting used to telling your story early on and/or position yourself as an authority so people start following you. It will spill over to any business you’re associated with when you’re ready.
3.Publicize Events
Create offline events or associate yourself with a community event to get the buzz going about you. Events get lots of media play across the board.
4.Product launch
Any launch of a product or service in your company should be an event and could get lots of media attention. However, you want to be sure and properly coordinate this so it doesn’t come across as an advertisement in which case the media will tell you to take a hike.
5.Cause Marketing
Associate yourself with local charities making a difference in the community. Help them get what they want which is usually money and resources and they can help you attract lots of media attention.
6. Chronicle the story of your company
As your business is moving along, consider all the human interest angles in your company and share that with the media as often as possible. Could be related to the people you hire, the materials you use, the values you’ve adopted.
7.Look for tie-ins to current events
Pay attention to what people in the media are talking about to see if there is a relevant tie-in to your business to keep YOU in the news. War, economy, layoffs. Take your pick.
Once you understand the fundamentals of publicity, you’ll be able to implement effective campaigns on a regular basis that will keep you in the spotlight and customers at your door. For more information, go to http://explosiveresultspublicity.com/ and register for our next event. The program comes with a guarantee!
Friday, December 19, 2008
Survey Says You Can Strike It Rich In This Economy
I'm not into the "doom and gloom" that's being reported in the media...I think so much of it is speculation just to fill airtime and open to interpretation. To me, it just feels like the planet is cleaning house on many fronts and we'll move through it soon and be in a much better place. There were many changes that were just begging to be made this year, don't you think?
I took it upon myself to find out what's up and I've talked with a lot of REAL people to get some answers. I'll share what I know here...it's all good as far as I'm concerned. Use the information as you see fit!
1. Investors are investing in start-ups
Yes, Virginia, there is money out there. If you're trying to raise capital and think the investor pool has dried up, think again. There's plenty of money out there but you need to be more prepared than ever with a great idea, great plan, and a great team. Validate and work through as much as you can to reduce some of their risk however. I'm experiencing this personally with my projects and received this feedback many times over in my survey.
2. Be as real as possible...and passionate
This is the era of authenticity and people are practically demanding it. Be real, cut out the hype, get to the point. This is not to say that your promotions shouldn't be big and bold---you still want to stand out. But when you get someone's attention, let them quickly see what you're all about and be sure to infuse your passion and enthusiasm. Customers, investors and partners will feel safer.
3.Connection and Relationship Marketing is key
Regular follow-up is critical now...I heard "out of sight, out of mind" across the board in my survey. People are looking for value but they're also price conscious so if you haven't instituted an ongoing communication program in your business (such as an ezine, regular announcements, telephone calls, events, etc) they are more inclined to switch to your competitor if they don't feel the love. No, this isn't dating advice but it could be...for your business.
4. Outside resources are more affordable than ever
If you thought you may not be able to afford graphic designers, additional technicians, a marketing manager, sales support, etc. ---think again. There is a plethora of talent out there willing to negotiate, barter or gift you support so now is not the time to pull back on new projects. Get creative on how you'll acquire these resources. Survey says FORGE AHEAD! It lets customers know you're business is growing and they'll feel comfortable buying from you and referring as well.
5. Collaborations rule
Think Strategic Alliances and Joint Ventures...even figure out ways to collaborate with potential competitors. There's strength in numbers and you can really do more with less when others are promoting you or you're pooling resources. Third party endorsements to a warm market go much further than advertising to strangers. I help people MAKE millions so I like to collaborate with businesses that show people how to KEEP their millions. Same target market with different, yet complimentary needs. Survey respondents all talked about the desire to see businesses collaborating as an insurance policy for success.
6. Think big, start small
Always shoot for the moon but figure out ways to keep carving out pieces of your plan to get off the ground sooner as opposed to launching your entity all at once. Perhaps start in a smaller market to get traction (early sales and recognition), and grow from there. A service business intending to be a national franchise with multiple locations should still start in a local market for testing and validation and to build investor confidence. Build out in "threes" thereafter. You may also need to prove you can do more with less in some instances. One of the companies that I'm helping began raising capital and at the same time was able to show it could create revenue on its own. The more business it gets without outside capital, the faster the investor checks come in.
7. Having an online presence should not be an afterthought
Doing business online can be easy, fast and cheap when you know what you're doing. Besides that, customers, collaborators and investors EXPECT that you'll be there so if you've been putting it off...don't do it any longer. You can easily get started for $7 at Snagadomain.com and DocMurdock.com (my husband's companies). Consensus across the board: If you're a company that has customers, it sends up flags to investors, customers and collaborators when you haven't taken advantage of all the opportunities the internet has to offer...or have a solid plan to have an online presence.
I took it upon myself to find out what's up and I've talked with a lot of REAL people to get some answers. I'll share what I know here...it's all good as far as I'm concerned. Use the information as you see fit!
1. Investors are investing in start-ups
Yes, Virginia, there is money out there. If you're trying to raise capital and think the investor pool has dried up, think again. There's plenty of money out there but you need to be more prepared than ever with a great idea, great plan, and a great team. Validate and work through as much as you can to reduce some of their risk however. I'm experiencing this personally with my projects and received this feedback many times over in my survey.
2. Be as real as possible...and passionate
This is the era of authenticity and people are practically demanding it. Be real, cut out the hype, get to the point. This is not to say that your promotions shouldn't be big and bold---you still want to stand out. But when you get someone's attention, let them quickly see what you're all about and be sure to infuse your passion and enthusiasm. Customers, investors and partners will feel safer.
3.Connection and Relationship Marketing is key
Regular follow-up is critical now...I heard "out of sight, out of mind" across the board in my survey. People are looking for value but they're also price conscious so if you haven't instituted an ongoing communication program in your business (such as an ezine, regular announcements, telephone calls, events, etc) they are more inclined to switch to your competitor if they don't feel the love. No, this isn't dating advice but it could be...for your business.
4. Outside resources are more affordable than ever
If you thought you may not be able to afford graphic designers, additional technicians, a marketing manager, sales support, etc. ---think again. There is a plethora of talent out there willing to negotiate, barter or gift you support so now is not the time to pull back on new projects. Get creative on how you'll acquire these resources. Survey says FORGE AHEAD! It lets customers know you're business is growing and they'll feel comfortable buying from you and referring as well.
5. Collaborations rule
Think Strategic Alliances and Joint Ventures...even figure out ways to collaborate with potential competitors. There's strength in numbers and you can really do more with less when others are promoting you or you're pooling resources. Third party endorsements to a warm market go much further than advertising to strangers. I help people MAKE millions so I like to collaborate with businesses that show people how to KEEP their millions. Same target market with different, yet complimentary needs. Survey respondents all talked about the desire to see businesses collaborating as an insurance policy for success.
6. Think big, start small
Always shoot for the moon but figure out ways to keep carving out pieces of your plan to get off the ground sooner as opposed to launching your entity all at once. Perhaps start in a smaller market to get traction (early sales and recognition), and grow from there. A service business intending to be a national franchise with multiple locations should still start in a local market for testing and validation and to build investor confidence. Build out in "threes" thereafter. You may also need to prove you can do more with less in some instances. One of the companies that I'm helping began raising capital and at the same time was able to show it could create revenue on its own. The more business it gets without outside capital, the faster the investor checks come in.
7. Having an online presence should not be an afterthought
Doing business online can be easy, fast and cheap when you know what you're doing. Besides that, customers, collaborators and investors EXPECT that you'll be there so if you've been putting it off...don't do it any longer. You can easily get started for $7 at Snagadomain.com and DocMurdock.com (my husband's companies). Consensus across the board: If you're a company that has customers, it sends up flags to investors, customers and collaborators when you haven't taken advantage of all the opportunities the internet has to offer...or have a solid plan to have an online presence.
Friday, October 31, 2008
Is this a GOOD time to start a business?
I'm not getting into the doom and gloom about any "crisis" the media is portraying but it does seem that what's happening now is a natural cause and effect and like anything else, it corrects itself. So I'm just BREATHING and continue to focus on the abundance that I'd like to create in my life.
We don't freak out when the leaves start turning colors each fall, do we? When there is a hurricane, we focus on keeping ourselves safe in the present moment but also know it will pass. If there are others that choose not to get themselves to safety, I'll have compassion for them but I do not need to obsess about how their actions will impact my life.
With that said, I think NOW is still a great time to start a business!
Now more than ever it's wise to start thinking of creating income streams in your life that are not controlled by someone else. There are also more resources available now as larger businesses may cut back on marketing, PR, branding, research, etc. You can scoop these people up at very discounted rates or perhaps work out some collaborative trade.
Need funding? There is still a lot of money in circulation, of course, and investors are now considering new opportunities outside of the stock market or real estate. If you have a good deal put together, don't hesitate to start raising capital.
People are coming together to weather the "storm" so that means you have the opportunity to create unique partnerships and receive mentoring from experts.
So there are an abundance of resources out there for you and, yes, it's a great time to start something new. Make sure you tap into doing what you love so your passion will take you through any rough times --- that will be the true measure of how successful you'll be.
We don't freak out when the leaves start turning colors each fall, do we? When there is a hurricane, we focus on keeping ourselves safe in the present moment but also know it will pass. If there are others that choose not to get themselves to safety, I'll have compassion for them but I do not need to obsess about how their actions will impact my life.
With that said, I think NOW is still a great time to start a business!
Now more than ever it's wise to start thinking of creating income streams in your life that are not controlled by someone else. There are also more resources available now as larger businesses may cut back on marketing, PR, branding, research, etc. You can scoop these people up at very discounted rates or perhaps work out some collaborative trade.
Need funding? There is still a lot of money in circulation, of course, and investors are now considering new opportunities outside of the stock market or real estate. If you have a good deal put together, don't hesitate to start raising capital.
People are coming together to weather the "storm" so that means you have the opportunity to create unique partnerships and receive mentoring from experts.
So there are an abundance of resources out there for you and, yes, it's a great time to start something new. Make sure you tap into doing what you love so your passion will take you through any rough times --- that will be the true measure of how successful you'll be.
Monday, August 25, 2008
When you don't know what to do next...
During the course of building your business, there may be times when you're not actually sure of what next steps to take or even what questions to ask. I help entrepreneurs with business development, marketing, and funding support and these are the very questions I hear from clients, usually during our first meeting. I'd like to shed some light on these issues and especially to let you know that you're not alone. When you have clarity in all of these areas, you will naturally become more attractive to potential clients, partners and investors.
1. You have several options of what direction to take your business but just can't decide? If you ever find yourself faced with a decision you can't quite seem to make or take action on, the best thing to do is NOTHING. This is the time to slow down and: a) observe how you are feeling about the choices you think you need to make--- your heart could be slowing you down for a reason and all the signs should be there if you pay attention; b) you should absolutely seek out the advice of qualified people who have had specific experience with your situation. You don't want to make decisions without qualified information and neither should you ever feel pressured about making just any decision. Time is irrelevant here--- making a decision that doesn't support you could "cost" you more time in the long run .
2. Having trouble making sense of or communicating all your ideas? Start the business planning process as soon as possible to help keep you on track. Moving forward in your business with just a bunch of ideas swirling around in your head is not the same as having them committed to paper. Organizing your thoughts in a structured fashion gives you instant clarity, your ideas start coming to life, people now have a better understanding of how to support you, and the resources you'll need can start showing up. Just starting the process can sometimes help you get unstuck. I use my own business blueprint tool with clients or you can check out Jian's tools at http://www.manifestsuccess planning.com .
3. You may have limited operating capital initially and you feel pressured to invest in resources and services that should help you grow your business. So what resources should you invest your money in? That all depends on exactly what stage you're at in the "sequencing" of your business. If you buy or commit to resources before you're ready for them, it may just take you down a dead end if you're really not prepared to work with them: a) If you are working on your business plan, you should be GATHERING information about sales, marketing, PR, etc. You should not necessarily be investing in these services at this stage; b) If you are just starting out and about to raise investor money, only invest in those resources that will absolutely bring you more capital; c) don't invest or get committed to product manufac turing before you've developed your infrastructure or understand your markets; d) don't engage in activities that will create a demand for products and services you haven't developed yet unless you are just about ready to launch.
4. You have a great idea but not really sure what it looks like as a business. Very often, people have great ideas and start focusing on one way they think it should be launched. This could be in the form of a retail store, an online experience, a book, a game, a service, etc. If you find that you're focusing on one "expression" that could take much longer or cost more than it seems worth it, start opening yourself up to other ways your idea can get out there. Look for the lowest hanging fruit --- what is the fastest, most cost effective way you can get your idea out to the most people and bring you the most revenue in the shortest period of time (if that's your goal). For instance a retail chain of stores is a huge undertaking. Perhaps it would work best to launch as an online business?
5. How far should you go to prove out your concept? This could be something brand new for you and you haven't fully allocated resources to the project but want to make sure you have a market for your goods and services. Initially do things that do not require a big investment or ongoing maintenance (such as storage issues, insurance, license fees, etc). For instance take surveys, conduct market research, acquire trend reports, "dry test" and then "beta test" with a prototype, and get validation from experts. I would also start building a mailing list of people who would be interested in your product down the road.
6. Are you having resistance to moving forward with your business? Wondering if it will ever get done or if you're the person to do it? Do feelings of fear, isolation, and overwhelm seem to permeate your thoughts? Stop for a bit and be still as this isn't a cue for you to work harder. It means you need to do some internal work on YOU, not your business. There are plenty of great programs and people I frequently recommend that can support you here. It's time to eliminate those old "I'm not good enough" tapes! Issues around money, success, or receiving support shouldn't rule your life. On the other hand, if you're doing anything business related you're not passionate about which will require a huge investment of time, it's not worth doing. This is all about YOU not about business.
7. You have limited financial resources and lots of deadlines you've imposed on yourself---should you just keep plodding along and do as much as you can on your own to get it done and make your deadlines?
First, when you're building a business, I recommend not using TIME as a milestone if possible because it puts too much undue pressure on yourself and oftentimes you won't be able to commit to the deadline because of all the other variables involved. "In six months I will have raised $1 million" or "in 3 months I will be signing a lease so I better have the resources in place by then". How do you know? You're better off using financial milestones if you're raising capital---like, for instance, "when I raise my first million, then I can do xyz"--- or something OTHER than time. Shifting your thinking like this will give you new perspective, alleviate stress and allow you to focus on getting the necessary resources to hire the people you need to get the jobs done. You can try to do it all yourself without the necessary resources just to meet your self-imposed deadline but it begs th e question, "why do that to yourself"?
8. You feel unable to proceed because you have no money. It's not always the money that you need next--- it's determination, passion and having the right people around you. If you ever get stuck here, check in to see which one it is. Having the RIGHT PEOPLE around you will always attract money, so take the time to build a support team and let them open doors for you to money. Your DETERMINATION will always lead you to the next step if you're paying attention--- it could be money or another resource that's even better. If you don't have PASSION for what you're doing, you may want to check in to see if this is what you really want. Always, and only, do what you love
1. You have several options of what direction to take your business but just can't decide? If you ever find yourself faced with a decision you can't quite seem to make or take action on, the best thing to do is NOTHING. This is the time to slow down and: a) observe how you are feeling about the choices you think you need to make--- your heart could be slowing you down for a reason and all the signs should be there if you pay attention; b) you should absolutely seek out the advice of qualified people who have had specific experience with your situation. You don't want to make decisions without qualified information and neither should you ever feel pressured about making just any decision. Time is irrelevant here--- making a decision that doesn't support you could "cost" you more time in the long run .
2. Having trouble making sense of or communicating all your ideas? Start the business planning process as soon as possible to help keep you on track. Moving forward in your business with just a bunch of ideas swirling around in your head is not the same as having them committed to paper. Organizing your thoughts in a structured fashion gives you instant clarity, your ideas start coming to life, people now have a better understanding of how to support you, and the resources you'll need can start showing up. Just starting the process can sometimes help you get unstuck. I use my own business blueprint tool with clients or you can check out Jian's tools at http://www.manifestsuccess planning.com .
3. You may have limited operating capital initially and you feel pressured to invest in resources and services that should help you grow your business. So what resources should you invest your money in? That all depends on exactly what stage you're at in the "sequencing" of your business. If you buy or commit to resources before you're ready for them, it may just take you down a dead end if you're really not prepared to work with them: a) If you are working on your business plan, you should be GATHERING information about sales, marketing, PR, etc. You should not necessarily be investing in these services at this stage; b) If you are just starting out and about to raise investor money, only invest in those resources that will absolutely bring you more capital; c) don't invest or get committed to product manufac turing before you've developed your infrastructure or understand your markets; d) don't engage in activities that will create a demand for products and services you haven't developed yet unless you are just about ready to launch.
4. You have a great idea but not really sure what it looks like as a business. Very often, people have great ideas and start focusing on one way they think it should be launched. This could be in the form of a retail store, an online experience, a book, a game, a service, etc. If you find that you're focusing on one "expression" that could take much longer or cost more than it seems worth it, start opening yourself up to other ways your idea can get out there. Look for the lowest hanging fruit --- what is the fastest, most cost effective way you can get your idea out to the most people and bring you the most revenue in the shortest period of time (if that's your goal). For instance a retail chain of stores is a huge undertaking. Perhaps it would work best to launch as an online business?
5. How far should you go to prove out your concept? This could be something brand new for you and you haven't fully allocated resources to the project but want to make sure you have a market for your goods and services. Initially do things that do not require a big investment or ongoing maintenance (such as storage issues, insurance, license fees, etc). For instance take surveys, conduct market research, acquire trend reports, "dry test" and then "beta test" with a prototype, and get validation from experts. I would also start building a mailing list of people who would be interested in your product down the road.
6. Are you having resistance to moving forward with your business? Wondering if it will ever get done or if you're the person to do it? Do feelings of fear, isolation, and overwhelm seem to permeate your thoughts? Stop for a bit and be still as this isn't a cue for you to work harder. It means you need to do some internal work on YOU, not your business. There are plenty of great programs and people I frequently recommend that can support you here. It's time to eliminate those old "I'm not good enough" tapes! Issues around money, success, or receiving support shouldn't rule your life. On the other hand, if you're doing anything business related you're not passionate about which will require a huge investment of time, it's not worth doing. This is all about YOU not about business.
7. You have limited financial resources and lots of deadlines you've imposed on yourself---should you just keep plodding along and do as much as you can on your own to get it done and make your deadlines?
First, when you're building a business, I recommend not using TIME as a milestone if possible because it puts too much undue pressure on yourself and oftentimes you won't be able to commit to the deadline because of all the other variables involved. "In six months I will have raised $1 million" or "in 3 months I will be signing a lease so I better have the resources in place by then". How do you know? You're better off using financial milestones if you're raising capital---like, for instance, "when I raise my first million, then I can do xyz"--- or something OTHER than time. Shifting your thinking like this will give you new perspective, alleviate stress and allow you to focus on getting the necessary resources to hire the people you need to get the jobs done. You can try to do it all yourself without the necessary resources just to meet your self-imposed deadline but it begs th e question, "why do that to yourself"?
8. You feel unable to proceed because you have no money. It's not always the money that you need next--- it's determination, passion and having the right people around you. If you ever get stuck here, check in to see which one it is. Having the RIGHT PEOPLE around you will always attract money, so take the time to build a support team and let them open doors for you to money. Your DETERMINATION will always lead you to the next step if you're paying attention--- it could be money or another resource that's even better. If you don't have PASSION for what you're doing, you may want to check in to see if this is what you really want. Always, and only, do what you love
Tuesday, May 13, 2008
Come meet me in May...
Thursday 5/15/08
You're invited! I'll be part of a panel of women speaking about Strategies for Becoming Your Personal Best http://storelocator.barnesandnoble.com/eventdetail.do?store=2680&event=22714609
Barnes and Noble 90th & Shea, Scottsdale, 7pm.
Friday 5/16-17/08
Visit my booth for a free sonsultation. I'll be attending the CEO Space Forum Weekend to meet up with some of my clients and collaborators. http://www.ceospacevip.com
Westin Hotel LAX, 5400 W. Century Blvd; Los Angeles, CA
Tuesday 5/27/08
JOIN US! I'll be hosting a free teleclass overview of the "7 Practical Steps To Create The Conscious Business of Your Dreams" If you're a service professional, an inventor, in business now or thinking about starting a business --you'll want to be on this call!
http://www.manifestsuccessguru.com/freeteleclass.htm
Wednesday 5/28/08
A red carpet event complete with paparazzi! I'll be attending the world premiere and VIP reception of the Opus Movie. A big to-do in Scottsdale, AZ!
Scottsdale Center For The Arts, clikc here for details http://visionboardsite.blogspot.com/
You're invited! I'll be part of a panel of women speaking about Strategies for Becoming Your Personal Best http://storelocator.barnesandnoble.com/eventdetail.do?store=2680&event=22714609
Barnes and Noble 90th & Shea, Scottsdale, 7pm.
Friday 5/16-17/08
Visit my booth for a free sonsultation. I'll be attending the CEO Space Forum Weekend to meet up with some of my clients and collaborators. http://www.ceospacevip.com
Westin Hotel LAX, 5400 W. Century Blvd; Los Angeles, CA
Tuesday 5/27/08
JOIN US! I'll be hosting a free teleclass overview of the "7 Practical Steps To Create The Conscious Business of Your Dreams" If you're a service professional, an inventor, in business now or thinking about starting a business --you'll want to be on this call!
http://www.manifestsuccessguru.com/freeteleclass.htm
Wednesday 5/28/08
A red carpet event complete with paparazzi! I'll be attending the world premiere and VIP reception of the Opus Movie. A big to-do in Scottsdale, AZ!
Scottsdale Center For The Arts, clikc here for details http://visionboardsite.blogspot.com/
Labels:
maria simone,
opus movie,
small business funding
Thursday, April 24, 2008
Fox 4 TV and the Inventors Club, Kansas City
Just got back from a whirlwind few days. I agreed to come out to Kansas City, MO, to speak to the Inventors Club about raising capital. It was a great night and I got to talk about making yourself attractive to investors, how to prepare yourself, language, where to go, etc. The event overflowed into a luncheon the next day as well. Before the meeting, I was interviewed on Fox 4 TV by Laura Thornqist. Here is me and my friend Carrie Jeske before and during the interview.



Sunday, April 20, 2008
Maria is featured in April issue of Inventors Digest
Good news! My article "Haves And Have-Nots: How To Get Investors TO Show You The Money" was just published in Inventors Digest. http:/www.inventorsdigest.com.
The entire article can be seen at this site http://www.edisonnation.com/.
More media and press to follow!
The entire article can be seen at this site http://www.edisonnation.com/.
More media and press to follow!
Saturday, April 19, 2008
Act Out Your Vision Whenever Possible
Visualizing what you want activates the Law of Attraction but I like to take it a step further. I look for opportunities to actually put myself IN my vision. I love being a guest on radio talk shows and have contemplated having my own show in the near future. So last week I connected with my old friend Michelle Corr who hosts the Perfect Game on KXAM and created a situation where I could sit in the hot seat with her for 2 hours on air. Since then, I'm quickly manifesting opportunities to have my own show. Try it for yourself. Here's Michelle and me in the studio (totally un-glamed behind the mike).

Wednesday, October 17, 2007
YOU in your business--- are you available October 18th?
Know one of the secrets to manifesting success in business?
It's not about how hard you work, it's about how YOU show up in your
business.
If you take the time to do some internal "tweaking", you don't have
to put much "effort" into anything.
Struggle starts to disappear, success becomes more effort-LESS.
Want more of that? Be sure an join Me For a "YOU In Your Business"
Teleclass
Thursday, October 18th at 6pm PST/ 8pm central/ 9pm EST.
Click here: http://manifestsuccessguru.com/freeteleclass.htm
I will be interviewing one of my greatest teachers, Esperanza
Universal, Co-Creator and Director of the SOUL Institute in San
Diego.
This is a special treat as it has taking me many months to schedule
this time with her.
I will be asking her questions specifically related to how we can be
more successful in our businesses as well as have more joyful lives:
How to attract investors, customers, team, and meaningful
relationships.
How not to repel the very things we want most in our lives.
How to create more time for ourselves.
How to get past any resistance you may be experiencing in different
areas of your life.
How to deal with the fear that sometimes creeps up and can stop you
in your tracks.
And some surprise topics I know you'll appreciate!
Register today (we have limited lines available), get to a quiet place on Thursday and bring your questions. http://manifestsuccessguru.com/freeteleclass.htm
This call could change your life so be sure to join us! Invite your
friends to this one.
The insights I've received over the past few years from Esperanza
have had a profound positive impact on me and have really helped me create a very magical life...and now we'll share them with you!
If want to learn how to create the best life ever and enjoy every
minute of it, then join me this Thursday, October 18th.
This is a no nonsense call and she will work with you directly if you
would like to speak up!
Click here: http://manifestsuccessguru.com/freeteleclass.htm
To your success!
Maria Simone
www.mariasimone.com
It's not about how hard you work, it's about how YOU show up in your
business.
If you take the time to do some internal "tweaking", you don't have
to put much "effort" into anything.
Struggle starts to disappear, success becomes more effort-LESS.
Want more of that? Be sure an join Me For a "YOU In Your Business"
Teleclass
Thursday, October 18th at 6pm PST/ 8pm central/ 9pm EST.
Click here: http://manifestsuccessguru.com/freeteleclass.htm
I will be interviewing one of my greatest teachers, Esperanza
Universal, Co-Creator and Director of the SOUL Institute in San
Diego.
This is a special treat as it has taking me many months to schedule
this time with her.
I will be asking her questions specifically related to how we can be
more successful in our businesses as well as have more joyful lives:
How to attract investors, customers, team, and meaningful
relationships.
How not to repel the very things we want most in our lives.
How to create more time for ourselves.
How to get past any resistance you may be experiencing in different
areas of your life.
How to deal with the fear that sometimes creeps up and can stop you
in your tracks.
And some surprise topics I know you'll appreciate!
Register today (we have limited lines available), get to a quiet place on Thursday and bring your questions. http://manifestsuccessguru.com/freeteleclass.htm
This call could change your life so be sure to join us! Invite your
friends to this one.
The insights I've received over the past few years from Esperanza
have had a profound positive impact on me and have really helped me create a very magical life...and now we'll share them with you!
If want to learn how to create the best life ever and enjoy every
minute of it, then join me this Thursday, October 18th.
This is a no nonsense call and she will work with you directly if you
would like to speak up!
Click here: http://manifestsuccessguru.com/freeteleclass.htm
To your success!
Maria Simone
www.mariasimone.com
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